Smart design,
outstanding experiences
We imagine a world where digital experiences are easy, inspiring and delightful. A world where technology disappears into the experience.
THE DIGITAL INTERFACE IN THE VEHICLE
PRODUCTION HMI
Together with our customers, we design and develop complete HMI systems for series production. These include digital instrument clusters, infotainment systems, climate displays, rear-seat entertainment systems and connected apps that can be used to “remotely control” or enhance vehicle functions.
TANGIBLE BRAND & PRODUCT STRATEGY
PROTOTYPING
We develop and build concept vehicles and seat boxes for our customers - to check early series HMIs and to get an understanding of future interaction concepts. However, show cars also have a new, symbolic role, especially for EV start-ups: They tell the story and give a face to the vision of the brand.
INNOVATION IS THE RESULT OF PROCESS, NOT THEORY
Our end-to-end offering delivers results across the entire value chain.
USER EXPERIENCE BEYOND THE DRIVING EXPERIENCE
PRODUCT DEVELOPMENT, ECOSYSTEMS & CONNECTIVITY
We consider and explore mobility-related services in conjunction with other industries and customers in order to develop new service offerings. In combination with the know-how and the global customer network of our group partners, we are accellerators in this field.
“THINK MOONSHOT”
Our internal innovation projects, which are shared with our partners, give us an advantage in understanding user experience enhancements that matter. We want to understand the drivers of change not only in terms of technological feasibility, but above all, in terms of their impact.
RESEARCH & INNOVATION
To understand the potentials, we invent on our own. We’re motivated to make new ideas tangible, facilitate meaningful discussions and accelerate to clarity and confidence.
Isotope is a multi-frontend, multi-screen, multi-modal prototyping platform. Code can be deployed to globally distributed locations, contained within a seating buck, directly into test vehicles or both at the same time.
By transforming the car seat into an audio-haptic interface, TYP.1 connects the passenger to the car and delivers a driving experience in full resolution.
We support projects of all sizes across all locations for traditional OEMs, EV start-ups, and mobility ecosystem services, mostly in direct cooperation with the strategic planning teams and design departments of our clients.